HI, I'M PEDRO!

HI, I'M PEDRO!

I have over 10 years of experience in design and currently work as a Senior Product Designer at Hotmart, where I work in cross-functional teams to create user-friendly interfaces while focusing on the company's goals. I always strive to lead projects driven by data and metrics, solving problems using research, teamwork, and lots of conversation.

I was a co-founder and creative director of a design studio for 10 years, where I had the opportunity to lead designers and work with various clients on digital and branding projects. I strongly believe in a team dynamic of simplicity, transparency, positivity, and humor, always seeking opportunities to innovate and improve.

I have over 10 years of experience in design and currently work as a Senior Product Designer at Hotmart, where I work in multifunctional teams to create user-friendly interfaces while focusing on the company's goals. I always seek to lead projects oriented by data and metrics, solving problems using research, teamwork, and a lot of conversation.

I was a co-founder and creative director of a design studio for 10 years, where I had the opportunity to lead designers and work with various clients on digital and branding projects. I strongly believe in a team working dynamic with simplicity, transparency, positivity, and humor, always seeking opportunities to innovate and improve.

I have over 10 years of experience in design and currently work as a Senior Product Designer at Hotmart, where I work in cross-functional teams to create user-friendly interfaces while focusing on the company's goals. I always strive to lead projects driven by data and metrics, solving problems using research, teamwork, and lots of conversation.

I was a co-founder and creative director of a design studio for 10 years, where I had the opportunity to lead designers and work with various clients on digital and branding projects. I strongly believe in a team dynamic of simplicity, transparency, positivity, and humor, always seeking opportunities to innovate and improve.

Transforming Banco Inter's overdraft

How a user-centered approach with a focus on product simplification drove a 25% increase in hiring and awareness

+5 MM

Affected users

+25%

Product activations

Revenue growth with alert dashboard

Creation of notification and alert dashboard for heavy machinery that increased the number of preventive maintenance schedules by 35% and contributed to a 15% growth in the number of machines sold

+200k

Controlled machines

+35%

Increase in maintenance

Does anyone still use checks? Redesign of the check deposit through the app

Redesign of the check deposit via the app

Redesign of the check deposit via the app

Believe it or not, many people still use checks on a daily basis. The volume of checks deposited through the App is enormous, and in this project, I worked to address the main pain points of users in this process

COMING SOON

+1MM

Affected users

-80%

Projection of decrease in rejected checks

The most important product for Inter's sustainability pillar

Sustainable Life is a hub of sustainability initiatives from Banco Inter such as cashback donation, financial and socio-environmental education, among others. The product actively contributes to the construction of the bank's sustainability pillar.

COMING SOON

+20 MM

Affected users

1st Hub in Brazil

Sustainability initiatives